Working Student (m/w/d) Campaign Data Management

Role brief

Shape data-driven marketing with us! You are passionate about data, marketing, and digital technologies? You want to gain practical experience in an innovative company and take on responsibility? Then become part of our team! As a working student (m/w/d) in Campaign Data Management, you will support our Data Operations Team in implementing targeted marketing campaigns and making our customers successful with data-based solutions. Tasks Conception and implementation of target group selections for multichannel campaigns with a focus on email marketing Support in the further development and optimization of our data and campaign processes in Adobe Campaign Collaboration with internal departments and interface management between marketing, data, and IT Analysis and quality assurance of campaign data Planning, preparation, and coordination of workshops and customer meetings Qualifications You are studying or in relevant training in business, IT, marketing, digital media, or similar First experience with Adobe Campaign or comparable campaign management systems is advantageous but not a prerequisite You convince through high problem-solving skills and analytical thinking Independent and goal-oriented work, even during stressful phases Communication skills and team spirit Very good English language skills, both written and spoken Benefits A young, interdisciplinary team with flat hierarchies as part of the Allianz Group Modern office in the Werksviertel Flexible working hours that align with your studies Attractive, above-average compensation Early assumption of responsibility and varied tasks Individual opportunities for professional and personal development The demands on marketing units within large corporations or smaller mid-sized companies are constantly increasing with multi-channel distribution and rising digitalization. In direct marketing, it is about more than just creativity and messaging. State-of-the-art direct marketing must be data-driven, intelligent, automated, and cost-efficiently scalable. The company "Blue Incite GmbH" is an Allianz subsidiary interested in continuously advancing data-driven direct marketing for its customers so that growth and profitability can continue to be ensured. Blue Incite supports its customers in executing omni-channel campaigns based on data-based targeting and continuous end-to-end analysis. We are partners for all direct marketing measures as well as customer engagement and service inquiries across the channels of telephone, mail, SMS, and email for existing customers and for lead generation. We develop data landscapes and work flexibly in cross-project teams, also in an international context. Find more English Speaking Jobs in Germany on Arbeitnow [Auto-translated from German]